Welcome to
Bicycles By Design

Your one stop store for all things cycling. Based in the heart of the Ironbridge Gorge, Shropshire, we are a local bike store that offers so many amazing services...globally!

About us

Bicycles by Design is the product of over 100 years experience in the bicycle industry.

A collation of ideas, beliefs, services and products, that allow you to buy the best bicycles individually tailored to your needs.

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E-Bikes

Now Available Instore

Try out our demo bikes, we have a wide range of quality E-Bikes available. We service E-Bikes too!

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Duratec Phantom

Phantom

Carbon fibre monocoque frame

Recently Duratec has released the Phantom, a carbon fibre monocoque frame manufactured from a single piece with no joints, there isn't another frame on the market like it.

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Duratec Phantom

Using the finest modern materials, traditional hand-building skills and each with over 40+ years of experience, Peter Bird and Robert Wade will create a bespoke bicycle frame exclusively for you.

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